Initio Realty Group
Project + Design

What the property is.
What it can become.
What it will take.

Cindy Herbert's work with property extends beyond the transaction. Her experience in residential investment, project management and home design gives Initio a different perspective on the work that often surrounds ownership.

For sellers

Before spending money preparing a property for sale, understand why the work is being considered.

Potential areas:

  • pre-market repairs;
  • cosmetic improvements;
  • presentation strategy;
  • room function;
  • finish selections;
  • property readiness;
  • vendor coordination; and
  • project sequencing.

The goal is not to renovate for the sake of renovation. The goal is to make deliberate property decisions.

For buyers

Sometimes the right home is not the finished home.

A buyer may need help seeing:

  • what could change;
  • what should remain;
  • where improvement may be practical;
  • how spaces could function differently; and
  • what work ownership may introduce.

For investors

Execution can determine whether an investment thesis remains viable after acquisition.

Project planning may include:

  • scope;
  • sequence;
  • property objectives;
  • finish direction;
  • coordination; and
  • readiness for lease or resale.

Design is
not decoration.

Good residential design begins with use.

  • How should the property function?
  • Where is space being wasted?
  • What is creating friction?
  • What would make the property live better?
  • What changes would improve presentation?
  • What materials belong?
  • What does the property already do well?

Cindy's design perspective is grounded in the property itself and the objective surrounding it.

Have a property that needs
a second set of eyes?